...He was concentrating on its purchase, not why people purchase it...
More than that. the remark was general - 'publishers' - referring to all newspapers.
One or two on here are over-intellectualising, it's no more complicated than saying: 'Tesco seek to sell as many items as they can.'
If long-winded, wordy, worthy articles sold newspapers, you may be sure I would be tasked with writing them.
But such articles don't sell newspapers, they actively put off readers.
The two most successful newspapers in the country are The Sun and the Daily Mail.
The Mail, in particular, seems to arouse the ire of a handful of posters on internet forums, but its readership figures tell the wider story.
If the positions were reversed - millions of critics and a handful of readers - the Mail would shut faster than you can say scoop.
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