>> Saving the High Street means significantly changing it. And that probably starts with council parking
>> rules.
Parking is a massive factor. Tesco 'normalised' flat free off street parking decades ago and gained a lead it has never lost. despite all supermarkets and out of town retail following.
If a plan was needed to kill town centres, chargeable parking and creating fear of penalties would be at the heart of it.
The "demand" argument is a specious one because there are some other large moving parts, not least sticky rents and business rates. Tesco used this argument to justify or excuse the rapid closure of bakers and butchers wherever they opened an edge of town store. It ignores the fact that even if 80% of customers continue to prefer the smaller shops, the loss of 20% of their trade wipes a much bigger percentage off the profit or can eliminate it altogether. Much the same effect comes from any kind of parking deterrence.
If councils looked to the health of the town first, the rest might follow but when they just look for ways to suck money out of what's there, they kill it.
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