I had a look in my local revamped store last night to have a good laugh. I pay 50p for 2 metre ethernet cables and a standard power lead is about £1.50.
Guess how much PCWORLD charge?
£10 for a 1 metre ethernet cable
£20 for a power lead
£35 for a 15 meter ethernet cable - I usualy pay £5 for twenty metres
Now I know PCWORLD is a conveience and I don't expect them to be as cheap as Microdirect but who in their right mind pays these prices? Do DSGi not realising they are loosing a lot of business because people are walking out laughing?
I remember when I worked for them some people would come in wanting to pay £15 for a micro filter, I had to sell it them but it annoyed me knowing the same item is £2 normally.
About a year ago or so they did some decent prices if you pre order on the web but now even those prices are too expensive to make it worth the bother.
I suppose in some ways it is brilliant, buy a £500 telly from us and we will sell you a cable for £50 which should cost £5.
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