Material in the newspaper is copyright of the publisher, but there is no copyright on news.
For example: 'Stirling Moss has fallen down a lift shaft.'
That sentence is not a breach of anyone's copyright, which is one of the reasons why a variety of news organisations can report the story.
However, if The Sun obtains an interview with Mr Moss, then the text of the interview would become The Sun's copyright.
Going back to the OP's question, it is likely the clippings will be publisher's copyright.
All advertisements will be, and most of the stories will be because of the unique way they describe the news event.
The correct procedure is to write to the publisher and ask for permission to use the clipping.
Local newspapers are generally quite amenable, provided they are given a credit in the final publication.
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Long shot - copyright issue new