This was always going to happen, this is one of the things I used to bang on about.
However, financially it probably won't make much difference in the long run. What it will actually do is bring something that you have to pay attention to and think about, whereas within the EU it was something that previously could be safely ignored.
It will become another area where market forces will replace legislation. THe problem is that market forces take both effort and numbers.
Ultimately, with this and overall, I think we'll end up in much the same position as we were before, but with no recourse when we don't like it.
What the Telcos will *not* get away with, which they certainly did years ago, is springing it on you after the event. They are going to need to make sure that everybody fully understands the implications of using their phone and/or data abroad. Or at least to be able to demonstrate that they tried their best.
I expect loads more "wounded" consumers with their bottom lip stuck out in the Daily Mail as they gradually begin to understand the need to take personal personal responsibility.
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