>> In the real world what is that going to amount to? Can you give me
>> some example of a search results where Google's goals might differ to mine and as
>> a consequence I don't get the information I seek?
At a very simple level the first results are ads; paid for leads.
If you want debt advice and search specifically for National Debtline one of the main debt charities) it won't be the first result. What come first are paid for ads for commercial debt companies; their advice is coloured by fees for, typically, Individual Voluntary Arrangements.
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